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eBook The Emarketplace: Strategies for Success in B2B Ecommerce ePub

by Jr. Kane,Warren D. Raisch

eBook The Emarketplace: Strategies for Success in B2B Ecommerce ePub
Author: Jr. Kane,Warren D. Raisch
Language: English
ISBN: 0071380124
ISBN13: 978-0071380126
Publisher: McGraw-Hill (April 2001)
Category: Marketing & Sales
Subcategory: Perfomance
Rating: 4.1
Votes: 977
Formats: azw doc mbr lrf
ePub file: 1283 kb
Fb2 file: 1553 kb

by Warren Raisch : The eMarketplace: Strategies for Success in B2B eCommerce ISBN : Date .

by Warren Raisch : The eMarketplace: Strategies for Success in B2B eCommerce ISBN : Date : 2000-12-30 Description : PDF-996b3 This work describes the business-to business marketplace and the changes and opportunities presented by the wholesale change in the way in which the world does business. The benefit you get by reading this book is actually information inside this reserve incredible fresh, you will get information which is getting deeper an individual read a lot of information you will get.

Items related to The eMarketplace: Strategies for Success in B2B eCommerce. In this book MarchFIRST's Warren Raisch and William Kane, J. show readers exactly how to cash in on the e-commerce craze. Raisch, Warren The eMarketplace: Strategies for Success in B2B eCommerce. ISBN 13: 9780071361231. The eMarketplace: Strategies for Success in B2B eCommerce. Drawing from their experience at MarchFIRST, one of the leading Internet b-to-b strategy companies, the authors outline strategies for making your product known. Invaluable case studies of companies who’ve already taken the plunge help readers construct reliable methods and models.

Hui Peng E-Commerce Department School of Economics and Finance Xi’an Jiaotong University penghui xao.

Raisch, Warren D. Publication date. Books for People with Print Disabilities. Internet Archive Books.

Warren D. Raisch, William Kane J. Raisch, William Kane Jr., Don Milley. Gideon Gartner (Foreword). In this book MarchFIRST's Warren Raisch shows readers exactly how to cash in on the e-commerce craze. Drawing from his experience at MarchFIRST, one of the leading Internet b-to-b strategy companies, the author outlines strategies for making your product known.

Raisch, Warren, . The eMarketplace strategies for success in B2B eCommerce. Forecasts indicate that E-commerce revenue will nearly double each year for the next three to four years. Bos-ton Consulting Group. merce In Deutschland. Rennsaison -B2B-E-Commerce in Deutschland. This chapter attempts to verify that these optimistic claims can be plausible

Drawing from their extensive experience, Warren Raisch and William Kane, Jr. outline the three key . The eMarketplace is also filled with enlightening case studies of successful and flawed e-commerce models.

Drawing from their extensive experience, Warren Raisch and William Kane, Jr. outline the three key areas of evolution that will change business dramatically and provide a wealth of expertise, practical advice, tips and strategies. This essential resource includes chapters on: Understanding the ebusiness infrastructure. Developing an effective e-team. Forming strategic alliances. Designing content strategies. Dolmetsch, Ralph: ungspotenziale im Einkauf.

Warren Raischs'vision of the value of developing trust networks as well as using the online . This book is packed with information about the current state of B2B marketplaces. Solid Reference Manual for eCommerce Managers. Published by Thriftbooks. com User, 18 years ago.

Warren Raischs'vision of the value of developing trust networks as well as using the online venues for capturing marketplace knowledge were very useful. It was a good purchase for me. A "Must Add" To Your Collection. Raisch presents an evolutionary model of B2B markets. There are a large amount of errors and repetitive information. This book is filled with solid concepts, emerging ideas and insightful input on the future of electronic Marketplaces.

Strategies for Success in B2B eCommerce. show readers exactly how to cash in on the e-commerce craze

Strategies for Success in B2B eCommerce. Invaluable case studies of companies who've already taken the plunge help readers construct reliable methods and models of operation.

Kiaile
Over the years, the Peppers and Rogers duo have made an outstanding contribution to the field of marketing and the process of developing relationships with customers. "One to One B2B" is another installment. This well-written book builds on their earlier works and does a great deal to define in a tangible fashion the new "customer relationship mentality" that is so essential for all organziations to consider in today's real economy. The book is thought provoking and stimulating. It is evident the authors who have pioneered the bulk of the original thinking and philosophy underlying customer relationship management want to share their compelling philosophy. They are very convincing in citing the numerous advantages that accrue to those who embrace their approach to winning and retaining customers. And, this book seems to be committed to showing a straightforward, direct blueprint for implementation.
The first chapters constitute a worthwhile review of well established, familiar concepts, but they also offer some different slants that are extremely valuable supplements. The authors, in the spirit of the "learning relationshp", revise and modify to incorporate the most recent developments in the field. The updates and refinements are definitely added value.
The middle five chapters are central to the book's mission. Here the reader experiences very detailed coverage of companies and organizations that have adopted the "one to one" way of doing business. This section of the book provides this detailed description in case study format illustrating the steps of implementation and explaining the benefits associated with each implementation phase. New concepts such as a "customer touch map" are very worthwhile additions to the CRM arsenal. The chapters cover a broad range of case studies including such divers applications as Dell Computer and LifeWay Christian Resources. All of this makes for a very rewarding reading experience.
And, in keeping with their well established literary charcter, Peppers and Rogers have an eye to the future that they share with the reader. For example, they don't shy away from offering advice to Dell on future direction in light of the challenges posed by the current environment. And, they take time to weigh the eventual impact of a B2B world that is rapidly extending its scope, offering assessments from their very informed perspectives.
As an academician who has spent considerable time studying the CRM movement and consulting with companies that embrace the same, this book definitely offers value and is must for anyone that is committed to the idea of cultivating and preserving customer relationships.
Fesho
This book is packed with information about the current state of B2B marketplaces. Raisch presents an evolutionary model of B2B markets. There are a large amount of errors and repetitive information. One could complain or be grateful that the book is interesting enough to overlook its shortcomings. The structure of the book and content are definitely worth these errors. This book is a good overview of B2B marketplaces from today's view. One could call it the B2B eCommerce "Bible" since it is presented more as a reference than an analysis. There is not a good indication of where some companies he references will be in the near future.
Iraraeal
This book provides considerable information about the current state of B2B marketplaces. The book is not particularly well-edited and the same information is repeated in several places. The book could easily have been published at one-half its length and provided the same information.
Raisch presents a four-level model of the evolution of B2B markets, Order Management, Business Community Integrators, e-Marketplaces, and Value Trust Networks. Although he talks about the last two quite a bit (especially Value Trust Networks), he never really defines them or gives good examples. He talks about what they might accomplish, but never gives the reader an idea of what they look like or what they will look like.
Aside from these negatives, the book does provide an excellent overview of the current state of B2B and a good analysis of where it might be headed.
Gralmeena
This book is filled with solid concepts, emerging ideas and insightful input on the future of electronic Marketplaces. As a B2B Marketplace consultant, I found this book contained many fundamental ideas for aiding clients in understanding, implementing, and participating in eMarketplaces. This book reads like a reference manual, so be prepared to absorb a lot of details in a short timeframe. One downfall is the unfortunate typographical errors throughout the book (including pg. 22 where an entire paragraph is repeated!) The author can also be a bit overly wordy, but these shortcomings haven't stopped me from ordering more for my clients and co-workers!
Defolosk
At a first look, this book appears to address all you would like to learn about B2B.
However the actual content behind such interesting titles does not match the expectantions it raised to me: sometime it is very poor, sometime it is very generic or specifically related to a single software provider viewpoint (C1).
It has been a wrong buy for me.
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